Kamala Espig Studio

Engagement · The Practice Audit · From $1,500

See your practice's website the way your patients see it.

A written UX audit of your current digital presence — the specific gaps between the practice you run and the site that represents it. Delivered in one week. Yours to keep, whether or not we work together on what comes next.

What you get.

  • Deliverable

    Ten- to twelve-page written audit

    Five focused findings across positioning, messaging, trust signals, conversion pathway, and accessibility. PDF and web version, both in your practice's name.

  • Priorities

    Prioritized recommendations

    The five most impactful moves, mapped on an effort-vs-impact grid, with an honest read on whether each needs a full rebuild.

  • Accessibility

    Programmatic WCAG AA scan

    Every color pair on your site tested with real math — not visual estimation.

  • Follow-up

    One round of clarifying questions

    Reply to the audit email with anything unclear; response within two business days.

How it works.

  1. Day 1

    Intake

    30-minute intake call, access to your analytics, kickoff email confirms scope.

  2. Days 2–5

    Analysis & writing

    Site analysis, competitive scan, accessibility audit, and the written document.

  3. Day 7

    Delivery

    Audit delivered as PDF + web version. Readout scheduled if selected.

  4. Days 8–14

    Clarifying questions

    One round of follow-up covered. If a rebuild makes sense, a Build proposal follows separately.

The mechanic that matters.

If you engage Kamala Espig Studio for a Brand & Site Build within 90 days of your audit, the $1,500 audit fee credits toward the Build. The audit becomes a deposit. You're not spending on a document — you're starting the project with proof of thinking already in hand.

What's not in the audit.

  • Design mockups. That's the Build. If the audit shows what could be, the Build stops feeling necessary.
  • Rewritten copy. The audit identifies where copy fails. The Build fixes it.
  • Full WCAG remediation. The audit runs the scan and reports failures — enough to establish the problem exists, not a complete fix list.
  • Deep SEO analysis. A one-paragraph baseline scan is included; anything deeper is a separate engagement.

Common questions.

What's not included?
Design mockups, rewritten copy, full WCAG remediation, deep SEO analysis, and competitor teardowns. The audit makes the problem visible and names the path — the Brand & Site Build is where that work gets done.
How does the credit-to-Build work?
If you engage Kamala Espig Studio for a Brand & Site Build within 90 days of your audit, the $1,500 audit fee credits toward the Build. The audit becomes a deposit on the larger engagement.
Do I need the 30-minute Readout?
No. The written audit stands alone. The readout ($250) is a live walkthrough for buyers who want to ask what the document didn't cover. Optional — not required.
What if I don't need a rebuild?
Section 05 of the audit says so plainly when recommendations can be done in-place. Honest counsel is part of the product. You're not buying a sales document.
How long does delivery take?
One week from the Day 1 intake call to delivery of the PDF and web version. Clarifying questions are covered in the following week.

Prefer a discovery call first →